Giacomo Balli profile picture
Giacomo Balli
The Mobile Guy

For founders and teams whose growth depends on mobile.
Clear judgment when AI, vendors, and product choices muddy the roadmap.

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AI in Product, Ecommerce, and Data

Your app doesn’t need more features. It needs fewer while delivering ROI faster.

Across 50+ product audits, I see teams sink 60% of budget into functions users never touch. The silent killer is "just in case" scope.

Last quarter a retail client trimmed 38% of backlog after a two hour ruthless cuts session. Launch moved up by 5 months, $420K in dev spend stayed in the bank, and first month retention jumped 19% because we solved one problem: frictionless checkout.

Capital is tight and AI makes building cheaper every day, so speed to value decides winners. Every extra screen delays feedback and dilutes the data you need to iterate.

Pick one item on your roadmap that does not lift your north star metric and hit delete today.

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Published: Sun, Jul 20 2025 @ 11:16:24
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