Giacomo Balli profile picture
Giacomo Balli
The Second Opinion

For owners and CEOs about to spend serious money on software, AI, an app, or a vendor.
An independent answer before the money moves.

Bring Me the Decision LinkedIn

Founder guides for mobile and software decisions

Founder guides from Giacomo Balli: straight answers on who should build your app, whether a quote is fair, build vs buy, AI, and rescuing an over-budget build.

Straight answers to the expensive decisions non-technical founders and owners face on mobile and software projects. Each guide helps you decide well before you commit real money.

Agency or freelancer?Who should build your app, judged on scope, cost, oversight, and risk. Is a software quote fair?Audit a development quote for line items, ownership, and milestones before you sign. Build custom or buy a platform?When custom software is worth it, and when a proven platform wins on cost. Fractional CTO or advisor?Which role a non-technical founder actually needs, and when. Where should AI fit?Separate AI that earns its cost from AI theater before you build it. Over budget and late?Triage a failing build: stabilize, diagnose, then rescue or rebuild.
Facing one of these decisions right now?
Most engagements start with a fixed-fee Second Opinion on that one decision: what I would do if it were my money, in writing, in two weeks.
See the Second Opinion