Press & Media
Independent iOS developer publishing to the App Store since 2010, with 43 apps live today. Available to journalists for comment, background, and technical fact-checking on App Store policy, App Review, and developer economics.
Giacomo Balli has published iOS apps to the App Store since September 2010. He currently maintains 43 live apps as a solo developer, with no funding, no team, and no paid user acquisition.
Available for comment on
- App Store policy changes and how they actually land on small developers, rather than how they read in a press release.
- App Review in practice, from someone who goes through it weekly.
- Developer economics at the small end of the market, with real numbers from a 43-app portfolio.
- ASO and organic discovery as a sole acquisition channel across a 43-app portfolio. No paid UA, ever.
- DMA and alternative distribution, from a developer who has to implement it rather than litigate it.
Why this perspective is uncommon
Most developers quoted on App Store policy either run a single large app or left the platform years ago. Both give you a view from one angle. Running 43 apps across unrelated categories means a policy change lands 43 different ways at once, and the differences are usually where the real story is.
The portfolio also produces comparisons that a single-app developer cannot make. Same developer, same process, same distribution channel, 43 markets. Revenue per download between the best and worst of them varies by a factor of 139.
For journalists
Contact: [email protected]
Available for on-record quotes, background conversations, and technical fact-checking. I answer quickly and I am comfortable working to a deadline.
Happy to be a background source even when there is no quote in it. If you are trying to work out whether something Apple announced is a real change or a repackaged one, ask.
Assets
Name: Giacomo Balli. Preferred description: “independent iOS developer” or “solo App Store developer”. Company: BigBalli Consulting LLC.