ATP · Left-handed · 48 charted matches · 2015–2026
Cameron Norrie
Archetype: Avoids the wide serve · Ad-court slider
Against an average opponent
Serve and return points won, refitted against every opponent at once so a record built on weak or strong opposition is put on the same scale. Career, all surfaces, with a 90% margin. Raw is the plain share of points won.
Value per 100 shots
Points gained per 100 shots compared with an average tour player in the same position, adjusted for the strength of the opponents faced, with a 90% margin (shots clustered by match). Raw is before the opponent adjustment. Built on 19,600 shots.
Shot expected value
The share of points Cameron Norrie goes on to win after each option in the positions they face most often, shrunk toward tour average when the sample is small. Showing the 8 most-used options; teal marks the best one with at least 30 shots.
Rally, shots 5–8: drive to your middle
position worth 51% to the average player · 1,125 shots
| Option | Used | Win % | Tour |
|---|---|---|---|
| FH crosscourt | 32% | 55.5%±4.2 | 52.7% |
| FH through the middle | 18% | 53.9%±5.6 | 47.0% |
| FH down the line | 14% | 57.4%±6.2 | 51.5% |
| BH through the middle | 12% | 49.0%±6.5 | 46.8% |
| BH crosscourt | 11% | 49.5%±7.0 | 49.1% |
| BH down the line | 8% | 48.7%±8.0 | 48.3% |
| FH crosscourt + approach | 3% | 79.5%±9.5 | 69.9% |
| BH down the line + approach | 1% | 69.3%±12.8 | 66.2% |
Rally, shots 5–8: drive to your backhand side
position worth 46% to the average player · 1,115 shots
| Option | Used | Win % | Tour |
|---|---|---|---|
| BH crosscourt | 45% | 45.0%±3.6 | 47.6% |
| BH through the middle | 23% | 45.3%±5.0 | 43.7% |
| BH down the line | 10% | 50.2%±7.1 | 46.4% |
| FH through the middle | 5% | 52.2%±9.8 | 45.2% |
| FH inside-in | 4% | 53.6%±10.0 | 54.7% |
| FH inside-out | 4% | 43.6%±10.1 | 51.8% |
| BH down the line + approach | 3% | 67.1%±10.8 | 66.2% |
| BH slice through the middle | 3% | 39.6%±11.6 | 35.1% |
Rally, shots 5–8: drive to your forehand side
position worth 44% to the average player · 1,101 shots
| Option | Used | Win % | Tour |
|---|---|---|---|
| FH crosscourt | 46% | 47.5%±3.6 | 46.6% |
| FH down the line | 19% | 42.9%±5.4 | 44.7% |
| FH through the middle | 19% | 47.0%±5.5 | 41.5% |
| FH slice through the middle | 4% | 26.5%±9.4 | 24.5% |
| BH inside-in | 3% | 43.0%±11.3 | 46.7% |
| BH inside-out | 2% | 40.6%±11.8 | 45.4% |
| FH slice crosscourt | 2% | 33.7%±11.6 | 30.9% |
| BH through the middle | 2% | 51.4%±12.4 | 43.1% |
Long rally, 9+: drive to your backhand side
position worth 46% to the average player · 698 shots
| Option | Used | Win % | Tour |
|---|---|---|---|
| BH crosscourt | 47% | 46.4%±4.4 | 48.0% |
| BH through the middle | 19% | 42.2%±6.6 | 43.8% |
| BH down the line | 11% | 42.0%±8.3 | 46.5% |
| FH inside-in | 5% | 51.6%±11.4 | 54.3% |
| FH through the middle | 4% | 37.7%±11.2 | 46.1% |
| BH slice through the middle | 4% | 28.3%±10.9 | 35.1% |
| FH inside-out | 3% | 58.0%±12.2 | 52.6% |
| BH slice down the line | 3% | 38.5%±12.3 | 35.8% |
Serve under pressure
Pressure predictability index +11 How much less varied Cameron Norrie's first-serve direction gets on break points. Positive means easier to read. Based on 337 break-point first serves.
Deuce court
| 1st serve | Usage | Break pt | Won when in |
|---|---|---|---|
| Wide | 37% | 45% | 70% / 73% |
| Body | 9% | 6% | 63% / 63% |
| T | 53% | 49% | 67% / 75% |
1,885 normal · 80 break-point 1st serves
Ad court
| 1st serve | Usage | Break pt | Won when in |
|---|---|---|---|
| Wide | 62% | 61% | 71% / 73% |
| Body | 9% | 2% | 64% / 63% |
| T | 29% | 36% | 79% / 72% |
1,531 normal · 257 break-point 1st serves
Is the serve mix in equilibrium?
Game theory says a well-mixed server wins equally often with every direction they use. If one direction wins more, it's underused and points are being left behind. This is the minimax test Walker and Wooders ran on Wimbledon finals, applied to every charted first serve. Win rates include faults. "Optimal" allows for returners reading a habit. No measurable response (−0.05 ± 0.15 points per 100 serves for every 10 points of habitual usage), measured from ATP servers whose mix drifted between matches. Shifts stay within the range servers' habits actually vary, the only range that response was measured over.
Deuce court
| 1st serve | Usage | Points won | Optimal |
|---|---|---|---|
| Wide | 37% | 60.8%±2.9 n=736 | 51% ▲ |
| Body | 9% | 57.5%±5.6 n=182 | 0% ▼ |
| T | 53% | 60.1%±2.5 n=1,047 | 49% ▼ |
Consistent with an optimal mix (p = 0.63).
Optimal mix: +0.2 per 100 first serves.
Ad court
| 1st serve | Usage | Points won | Optimal |
|---|---|---|---|
| Wide | 62% | 64.0%±2.3 n=1,110 | 57% ▼ |
| Body | 8% | 60.9%±6.1 n=144 | 0% ▼ |
| T | 30% | 69.7%±3.2 n=534 | 43% ▲ |
Off equilibrium (p = 0.018): serve T more. Gap 4.2 points per 100 first serves.
Optimal mix: +0.9 per 100 first serves.
Exploitability 0.54 points per 100 first serves What the optimal mix would win over the current one, both courts. More exploitable than 100% of ATP servers. Tested on matches they weren't fitted on, ATP mixes picked this way win 0.33 per 100 first serves on average.
Repeating the previous direction to the same court: ±0.0±3.0 points per 100 against switching. Negative means returners read repeats. Tour-wide, repeating costs women about 0.4 points per 100 and costs men nothing, so men's returners don't measurably anticipate direction. (1,495 repeats, 2,162 switches.)
Return by serve direction
Return points won against each serve direction, compared with the tour average.
| Serve | Court | Direction | Points | Won | vs tour | |
|---|---|---|---|---|---|---|
| 1st | Ad court | Body | 91 | 37% | +0.3±7.2 | |
| 1st | Ad court | T | 458 | 31% | +3.4±3.5 | |
| 1st | Ad court | Wide | 515 | 21% | −5.9±2.9 | |
| 1st | Deuce court | Body | 129 | 38% | +1.0±6.3 | |
| 1st | Deuce court | T | 524 | 21% | −3.7±2.9 | |
| 1st | Deuce court | Wide | 606 | 25% | −1.7±2.8 | |
| 2nd | Ad court | Body | 187 | 48% | −1.1±5.6 | |
| 2nd | Ad court | T | 258 | 50% | +0.6±4.8 | |
| 2nd | Ad court | Wide | 207 | 46% | −2.6±5.3 | |
| 2nd | Deuce court | Body | 221 | 48% | −0.5±5.2 | |
| 2nd | Deuce court | T | 121 | 51% | +1.2±6.7 | |
| 2nd | Deuce court | Wide | 296 | 48% | −0.1±4.6 |
Signature patterns
Recurring sequences that win more than Cameron Norrie's own baseline, ranked by edge weighted by how often they're used.
Serve → +1
- Wide serve (ad court) → BH crosscourt used 3.2% · won 63% · −2.7±6.7 vs own baseline
- T serve (deuce court) → FH down the line used 3.3% · won 59% · −7.0±6.8 vs own baseline
- Wide serve (deuce court) → FH crosscourt used 2.1% · won 55% · −10.6±8.1 vs own baseline
- Body serve (deuce court) → FH crosscourt used 2.6% · won 56% · −9.6±7.5 vs own baseline
- T serve (deuce court) → BH crosscourt used 2.1% · won 54% · −12.0±8.1 vs own baseline
Return
- vs T serve (ad court) → BH through the middle, deep used 3.0% · won 53% · +14.7±7.8 vs own baseline
- vs wide serve (deuce court) → BH crosscourt, deep used 2.3% · won 47% · +9.1±8.6 vs own baseline
- vs T serve (ad court) → BH through the middle, mid used 3.7% · won 44% · +5.7±7.1 vs own baseline
- vs wide serve (deuce court) → BH crosscourt, mid used 5.6% · won 43% · +4.6±6.0 vs own baseline
- vs wide serve (deuce court) → BH crosscourt, short used 3.1% · won 43% · +4.7±7.6 vs own baseline
Rally, consecutive own shots
- FH crosscourt → FH crosscourt used 8.0% · won 52% · +3.7±4.3 vs own baseline
- FH crosscourt → FH through the middle used 4.1% · won 53% · +4.2±5.8 vs own baseline
- FH through the middle → FH through the middle used 2.3% · won 54% · +5.5±7.4 vs own baseline
- BH down the line → FH crosscourt used 2.2% · won 54% · +5.2±7.6 vs own baseline
- FH crosscourt → FH down the line used 5.6% · won 52% · +3.1±5.1 vs own baseline
Discovered sequences
Mined from every me → opponent → me run of three shots, with no templates. Ranked by how much more often Cameron Norrie wins the point once the sequence happens, weighted by how often it happens. Think of them as chess openings.
- FH crosscourt → BH through the middle → FH crosscourt used 1.7% · won 62% · +11.2±5.9 vs own baseline · +10.6 vs tour on the same sequence Disrupted by Francisco Cerundolo (1/6), Gael Monfils (4/14)
- T serve → BH through the middle return, mid → FH crosscourt used 0.7% · won 60% · +9.6±8.4 vs own baseline · +9.1 vs tour on the same sequence Disrupted by Egor Gerasimov (4/7), Daniil Medvedev (5/8)
- FH through the middle → BH through the middle → FH down the line used 0.3% · won 61% · +10.3±10.6 vs own baseline · +18.6 vs tour on the same sequence Disrupted by Albert Ramos (5/7)
- FH crosscourt → BH slice through the middle → FH crosscourt used 0.2% · won 62% · +11.2±11.5 vs own baseline · +16.2 vs tour on the same sequence
- BH through the middle → FH through the middle → FH through the middle used 0.3% · won 60% · +9.6±10.8 vs own baseline · +20.7 vs tour on the same sequence Disrupted by Peter Gojowczyk (3/6), Benoit Paire (5/6)
- FH crosscourt → BH through the middle → FH through the middle used 0.9% · won 56% · +5.8±7.9 vs own baseline · +11.0 vs tour on the same sequence
Strengths and vulnerabilities
Value per 100 shots compared with the average player hitting (strengths) or facing (vulnerabilities) the same shot. Only shot types seen at least 120 times.
Hurts opponents most with
| BH to the middle · return | +2.9 | 671 |
| BH to their backhand · return +1 | +2.3 | 151 |
| FH to their backhand · return +1 | +1.6 | 388 |
| BH to their forehand · rally | +1.6 | 1,134 |
| BH to the middle · rally | +1.4 | 711 |
Most exposed to
| FH to their forehand · serve +1 | −3.9 | 616 |
| BH to the middle · return | −3.3 | 983 |
| BH to their forehand · return | −2.7 | 448 |
| BH slice to the middle · return | −2.5 | 197 |
| BH to their forehand · serve +1 | −2.4 | 201 |
Best-equipped opponents
Active players whose shot mix lines up best against these weaknesses, by structural compatibility per 100 rally shots: Rafael Nadal +2.94, Jack Draper +2.50, Miomir Kecmanovic +2.33, Roberto Bautista Agut +2.10, Pedro Martinez +2.08
Favourable matchups
Pedro Martinez +2.01, Alexander Shevchenko +1.97, Miomir Kecmanovic +1.90, Fabian Marozsan +1.88, Adrian Mannarino +1.80
Active players who are best at the shot in the top weakness: Luciano Darderi, Brandon Nakashima, Milos Raonic, Francisco Cerundolo, Rinky Hijikata
Tactical fingerprint
Each bar shows how far a style trait is from the ATP average, in standard deviations.
| Wide serves · ad | 62% | |
| T serves · deuce | 53% | |
| Forehand share | 59% | |
| 1st serve in | 64% | |
| Avg rally length | 4.3 | |
| Through the middle | 26% | |
| Deep returns | 28% | |
| Drop shots / shot | 1.6% | |
| Points at net | 10% | |
| Run-around forehands | 16% | |
| BH down the line | 19% | |
| Unforced errors / shot | 9.1% | |
| Serve & volley | 1% | |
| Point-ending shots | 21.0% | |
| Chipped returns | 9% | |
| Backhand slice | 9% | |
| Wide serves · deuce | 37% | |
| T serves · ad | 30% | |
| FH down the line | 24% |
Plays most like
- Cristian Garin 2018–2025 plan v
- Albert Ramos 2014–2025 plan v
- Federico Delbonis 2013–2023 plan v
- Pablo Cuevas 2015–2021 plan v
- Daniel Elahi Galan 2020–2025 plan v
- Jannik Sinner 2013–2026 plan v
- Gael Monfils 2005–2026 plan v
- Thiago Monteiro 2019–2026 plan v
Closest from another era
- Gaston Gaudio 2002–2005
- Juan Carlos Ferrero 2000–2009
- Nicolas Massu 2000–2009
Charted matches
- Rafael Jodar v Cameron Norrie L Barcelona QF · Clay · 17 Apr 2026
- Rafael Jodar v Cameron Norrie L Acapulco R32 · Hard · 23 Feb 2026
- Roberto Bautista Agut v Cameron Norrie W Rotterdam R32 · Hard · 9 Feb 2026
- Valentin Vacherot v Cameron Norrie L Paris Masters R16 · Hard · 30 Oct 2025
- Cameron Norrie v Carlos Alcaraz W Paris Masters R32 · Hard · 28 Oct 2025
- Lorenzo Musetti v Cameron Norrie W Washington R32 · Hard · 22 Jul 2025
- Novak Djokovic v Cameron Norrie L Roland Garros R16 · Clay · 2 Jun 2025
- Cameron Norrie v Daniil Medvedev Roland Garros R128 · Clay · 27 May 2025
- Cameron Norrie v Emil Ruusuvuori L Eastbourne R32 · Grass · 25 Jun 2024
- Cameron Norrie v Joao Fonseca W Madrid Masters R64 · Clay · 27 Apr 2024
- Gael Monfils v Cameron Norrie L Indian Wells Masters R32 · Hard · 11 Mar 2024
- Cameron Norrie v Thiago Seyboth Wild W Rio de Janeiro QF · Clay · 23 Feb 2024